Check out Lake Research Partners’ new polling data on Walmart:
The conversation about Walmart’s treatment of employees is influencing consumer decisions. An important share of consumers do not believe Walmart treats their employees well. This affects how they feel about Walmart and their willingness to shop there. Consumers also believe that Walmart is a successful company, capable of treating employees better, and support efforts to do so. The data is clear that Walmart’s record of treating workers poorly is harming the company’s reputation. Furthermore, the concerns about Walmart’s pay and treatment of workers is putting its market share at risk, leading even some of its most loyal customers to consider avoiding the store.