Walmart brings up the rear in customer satisfaction rankings

The American Customer Satisfaction Index (ACSI) retail report for 2013, released last month, contained bad news for Walmart: The company ranked last in customer satisfaction among discount/department stores, as well as among supermarkets:

What could Walmart do to boost its customer satisfaction scores? As we, industry observers, and Wall Street analysts have all said many times, Walmart could start by acknowledging that its cut-costs-to-the-bone business model is no longer working, and appropriately staff its stores. Having enough staff to stock shelves, run cash registers, and help customers could go a long way toward making the Walmart shopping experience less pleasant than it has been in recent months.

What do you think?