The Jersey Shore spinoff Snooki & JWoWW premiered last night on MTV. We missed the show, but hearing about it got us thinking that there must be a connection between America’s favorite omnipresent pouf-ed reality TV star and the Walmart 1 Percent, and that we should find it. (After all, as we learned earlier this week with LeBron James, Walmart 1 Percent connections pop up even in the most unexpected places.)
It turns out that it’s just four easy steps:
- Snooki and JWoWW, like Jersey Shore, is an MTV show.
- MTV is owned by Viacom.
- Viacom’s President and CEO, Philippe Dauman, is on the board of the KIPP Foundation.
- One of Dauman’s fellow KIPP Foundation board members is Walmart 1%-er Carrie Walton Penner, daughter of Walmart chairman Rob Walton and wife of Walmart board member Greg Penner.
Of course, there’s also a consumerism connection between Snooki and Walmart: At Walmart, you can buy Jersey Shore DVDs, the books that Snooki has written (it was news to us that she is a published author!), and Snooki’s zebra print slippers.